At least TV, as we know it

… Silicon Alley Insider attended a power breakfast on the topic “Economics of the New Television Marketplace” and had some choice notes. Featured attendees were Google’s president of advertising Tim Armstrong, Digitas EVP and global media director Carl Fremont, NBC U chief digital officer George Kliavkoff, and Turner Entertainment president of ad sales and sports, David Levy.

Myers: “[W]ithin four years 40% of all video consumption [will] occur outside of the television set. That’s according to a poll of nearly 300 media execs by Myers and video tracking firm Teletrax.” (Silicon Alley Insider)

Kliavkoff: “‘As an industry we have to fix the mobile video distribution platform.’” The carriers, he said, are keeping 70% of the revenue for themselves and sharing only 9% with content creators. “‘We have to work with the carriers to fix that or we will have to go around them.’” (Silicon Alley Insider)

And here was a nugget from a story by Nigel Hollis on MediaPost’s Online Video Insider about stats YouTube rarely gives out:

Jeben Berg, product marketing manager at YouTube: YouTube sees “an average of 8 hours of content being uploaded every minute. Every minute! And what is more, that content comes from only 2% of the site’s user base.” (Video Insider)

…

MultiMedia Intelligence: “Worldwide shipments of multimedia-enabled mobile phones will exceed 300 million units next year, surpassing shipments of television sets, according to a research report being released this week by MultiMedia Intelligence. …

Numbers You Should Know: Beyond TV; YouTube Uploads; 5,000 ?s for GOP « NewTeeVee