Seems everyone I know is now listening to audio books and podcasts. 🙂
In the fall of 2014, the medium of podcasting achieved a milestone moment. The podcast Serial – which reinvestigated the 1999 murder of Maryland high school student Hae Min Lee – became the fastest podcast to reach 5 million streams or downloads in iTunes history. Although the success of Serial – a spinoff of WBEZ’s This American Life – clearly represented a new peak in the popularity of podcasts, Pew Research Center data show that the medium has, in fact, been steadily growing its audience …
I’m currently subscribed to about 70 podcasts. But truly only listen to about a dozen of those. They are all free via iTunes.
I have about 20 audio books lined up into the future. I pay an average of about $10 for those.
I buy from Amazon – Audible.com.
The advantages of audio over reading are many. But progress in the switch over has been slower than I would have expected.
Sadly, Apple has mostly bungled podcasts. Their apps have been lousy. Yet the competitors have not dented the importance of iTunes in distribution.
Audible is too dominant in the audio book market. They don’t innovate. They charge too much / title. Yet competitors have not dented the market leader, Amazon.