Kara Swisher is today the #1 reporter covering the business of the internet.
Her mentor, Walt Mossberg.
The first of her 2-book memoir is a hit.
An entertaining read, even if you care nothing about the history of the internet.
Burn Book: A Tech Love Story by Kara Swisher
Almost everyone in Tech picks up the phone when Kara calls.
She’s a pugnacious interviewer who won’t back down to anyone.
I only follow Swisher because she launched Pivot, a semi-weekly news commentary podcast co-hosted by Swisher and Scott Galloway.
She’s a very hard worker. Extremely well connected. And a competent interviewer.
But Prof. Galloway is my guru in ALL things business. Swisher was smart — as well — to sign up Galloway.
In her new book, Swisher reflects back on some of the biggest stories she’s covered. And her opinions of some of the Tech giants.
John McLaughlin comes across worst. Also, Rupert Murdoch, her long time boss.
Mark Zuckerberg stories are embarrassing. Facebook evil.
She’s fascinated by Elon Musk — but entirely disappointed since he bought Twitter and made his legacy being something of a right wing troll.
I was surprised how much she admired Steve Jobs. A well known asshole, but one who slung less B.S. than the rest.




